Achieve the monthly and annual Key Performance Indicators (KPIs) established.

Visual Brand Identity

• Develop and maintain a cohesive visual brand identity for the restaurant group.
• Ensure consistency in design elements across all marketing materials and venues.

Content Creation

• Design visually appealing and on-brand content for digital and print platforms, including social media graphics, promotional materials, menus, and signage.
• Collaborate with the marketing team to conceptualize and execute creative campaigns.

Menu Design and Photography

• Design and update menus for each venue, ensuring clarity, aesthetics, and alignment with brand standards.
• Work with the culinary team to capture and edit high-quality food and beverage photography for menu use.

Print Collateral

• Design and produce print collateral, such as brochures, flyers, posters, and promotional materials, for marketing campaigns and events.
• Liaise with external printers and suppliers to ensure the quality of printed materials.

Digital Assets

• Create engaging digital assets for online channels, including social media posts, website graphics, email campaigns, and digital advertisements.
• Optimize graphics for various digital platforms and screen sizes.

Event and Promotion Graphics

• Design graphics for special events, promotions, and seasonal campaigns.
• Work closely with the marketing team to develop visuals that resonate with target audiences.

Collaboration with Cross-Functional Teams

• Collaborate with marketing, culinary, and operations teams to understand design requirements and deliver effective solutions.
• Participate in brainstorming sessions and contribute creative ideas for marketing initiatives.

Brand Guidelines Compliance

• Ensure all design work adheres to established brand guidelines and standards.
• Maintain and update brand guidelines as needed.

Design Software Proficiency

• Stay current with design software and tools, leveraging the latest features and techniques.
• Train and guide junior designers, if applicable, on design best practices and software usage.